March 26, 2 – 4 p.m.
Parkland Pierce County Library “The Why’s, How’s, and What-To-Avoid’s of Social Media”
Social media makes it possible for your customer, your employees, your colleagues, and anyone who has an interest in your enterprise to spread word-of-mouth advertising, be it good or bad. During this overview, participants will learn the importance of owning and managing their online identity, the techniques that make it easy, and the pitfalls to be avoided to maintain a professional image.
Office of Minority and Women’s Business Ownership Certification Process
April 9, 9-11 a.m.
At MDC Offered by OMWBE
Learn why and how to certify your business with the Washington State Office of Minority and Women’s Business Enterprises. Additional Topics to be covered are eligibility issues, application process, benefits of participation, and The Link Deposit Loan Program. Branding Your Business
April 16, 9-11 a.m.
Offered by You Rock
Your brand says a lot about you and your business. In this workshop, Patrick L. Williams of YOU ROCK!® will show you how to create a strong brand for your business, and how to use it effectively in marketing who you are, what you do and how you do it. Referral Marketing
April 23, 9-11 a.m.
At MDC Offered by You Rock
Referral marketing is the most effective form of marketing for businesses with limited marketing budgets. If you are willing to invest the time to learn specific referral marketing strategies, tools, and techniques you can double, even triple your sales in months without spending additional marketing dollars. If you don’t have a referral marketing plan for your business, this session is a must! You will learn how to develop a strategic referral network, who should be in it, how to find them, and how to motivate those people to refer business to you.
This class will open your eyes to the possibilities of generating more sales in less time by doing business by relationship. Unless you can find more time and work harder than you already are, you can’t afford to miss this class. You will learn some specific techniques that will enable you to really work smarter, not harder.Direct Sales Marketing
April 30, 10-Noon
At South Hill Pierce Library
Offered by You Rock
Building a business quickly and reliably can only be done with the right selling tools. Unfortunately, most start-up businesses never take the time to develop an intentional selling strategy. This session will provide you with a toolkit full of proven techniques that will help you reach new customers and show them why they should trust you, buy from you, brag about you, and refer their friends to you. Business Planning
May 14, 9-11 a.m.
Offered by Commencement Bank
This workshop covers the importance of writing a business plan if you are starting or buying a business, obtaining financing, and raising debt or equity capital. The business plan elements covered will clarify what is involved in making your business work successfully. Insurance for Small Business
May 21, 9-11 a.m.
Offered by Hall & Company
Learn the importance of business insurance and how having or not having it will affect your business. Discussions on how much and what kind of coverage is needed to protect your business will be covered. A professional from this industry will help you consider the options of where to obtain, as well as how to start looking for insurance your business may need. Business Cycles
May 28, 10-Noon
At South Hill Library
Offered by Liquid Assets Accounting, LLC
Hands on, interactive class explaining the business cycle as it pertains to the start up of a business and the monthly flow of all money transactions. It covers producing and delivery a product or service, invoicing a customer, paying bills, receiving payments, posting all of these to your books.